A smooth arrival sets the tone for the whole trip. For agencies selling Korea, a short pre-departure briefing to clients prevents the small friction points that generate support calls. Here is a practical 2026 rundown you can pass on.

Entry: K-ETA and the e-Arrival Card

Through 31 December 2026, travellers from most European markets — including Belgium, the Netherlands, France, Germany and others — are temporarily exempt from the K-ETA and can enter with a valid passport. From 1 January 2027, however, the K-ETA is set to become mandatory again for visa-free travellers, so trips crossing into 2027 should be checked carefully.

One 2026 detail that catches people out: travellers entering without a K-ETA must complete the online e-Arrival Card within three days before arrival (it replaced the old paper card). Clients may also choose to apply for a K-ETA voluntarily — about ₩10,000, valid three years — to skip the e-Arrival Card on each trip.

Tip

Always direct clients to the official site (k-eta.go.kr). Warn them about look-alike sites that charge inflated "service" fees for a roughly ₩10,000 application.

Staying Connected

Korea runs on connectivity — maps, translation, payments, and transport all rely on data. Recommend clients arrange a SIM, eSIM, or pocket Wi-Fi before or on arrival. One practical note: Google Maps has limited functionality in Korea; Naver Map or Kakao Map work far better for navigation.

Money and Payments

Korea is largely cashless, and cards are accepted almost everywhere. A rechargeable transport card (T-money) is worth having for subways, buses, and taxis. Suggest clients still carry some cash for traditional markets and smaller vendors.

Food and Dietary Needs

Korean cuisine is a highlight, but vegetarian, vegan, halal, and allergy needs require planning — many dishes use fish sauce, broth, or shared side dishes. Ask clients to flag dietary requirements in advance so the ground team can choose suitable restaurants. This is exactly where a local partner earns its place.

A Few Practical Notes

Korea is very safe, with excellent public transport, and tipping is not customary. Power is 220V and works with standard European plugs. Summers are hot and humid; winters are cold and dry — clients should pack for the season. We brief every group on the current entry rules and handle dietary and logistical details on the ground, so your clients arrive prepared.